Privacy Notice

Please read this Privacy Notice. It relates to how we hold and process your information (data) and your rights. We recommend that you retain this Privacy Notice for future reference.

Introduction
This notice refers to personal data, that is not already in the public domain.
The General Data Protection Regulation (GDPR) seeks to protect and enhance the rights of data subjects. These rights cover the safeguarding of personal data, protection against the unlawful processing of personal data and the unrestricted movement of personal data within the EU. It should be noted that GDPR does not apply to information already in the public domain.CPF Limited is registered with the Information Commissioners Office. Its registration number is Z7392531. The person responsible for data protection at The Forest is Tracy Perkins – tracy.perkins@forest-hotel.com). CPF Limited is a “data controller”. This means that we are responsible for deciding how we hold and use data about you. We are required under data protection legislation to notify you of the information contained in this privacy notice. We have a duty to keep your data secure and maintain your confidentiality and we will do so.

Personal Data
CPF Ltd trading as The Forest Hotel uses the information collected from you to provide quotations, make telephone contact and to email you marketing information which we believe may be of interest to you and your business We may from time to time use such information to collect statistics about the behavior of visitors to our website.
CPF Ltd websites use cookies, which is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. We may use both “session” cookies and “persistent” cookies on the website. We will use the session cookies to: keep track of you whilst you navigate the website. We will use the persistent cookies to: enable our website to recognise you when you visit. Session cookies will be deleted from your computer when you close your browser. Persistent cookies will remain stored on your computer until deleted, or until they reach a specified expiry date.

We use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. Google’s privacy policy is available at: http://www.google.com/privacypolicy.html.
We will only collect the information needed so that it can provide you with marketing and consulting services, we do not sell or broker your data.,
Legal basis for processing personal data
We must have a lawful purpose for doing so. This is outlined below.

Legitimate interests
When you provide your personal details to us we use your information for our legitimate business interests. Before doing this, we will carefully consider and balance any potential impact on you and your rights.
The following are some examples of when and why we would use this approach.Direct Marketing: We will send Direct marketing via email. We will also make sure our direct marketing is relevant for you and where possible tailored to your interests.

Booking online: In order for us to process a booking, payment details are taken and contact information collected, such as name, address, telephone number, and email address.
Your best interest: Processing your information to protect you against fraud when transacting on our website, and to ensure our websites and systems are secure.
Analytics: To process your personal information for the purposes of customer analysis, assessment, profiling and direct marketing, on a personalised or aggregated basis, to help us with our activities and to provide you with the most relevant information as long as this does not harm any of your rights and interests.

Research: To determine the effectiveness of promotional campaigns and advertising and to develop our products, services, systems and relationships with you.
Due Diligence: We may need to conduct investigations on potential customers and business partners to determine if those companies and individuals have been involved or convicted of offences such as fraud, bribery and corruption. Any communication we send in this manner will give you the opportunity to unsubscribe very easily.

Consent
We also rely on consent for lawful processing where we have no legitimate interest. An example of this may be when you sign up to receiving marketing through our website. Every marketing email we send gives you the opportunity to withdraw consent by unsubscribing.

Disclosure
We may on occasions pass your Personal Information to third parties exclusively to process work on our behalf. We require these parties to agree to process this information based on our instructions and requirements consistent with this Privacy Notice and GDPR.

Retention Policy
We will process personal data during the duration of any contract and will continue to store only the personal data needed for five years after the contract has expired to meet any legal obligations. After five years any personal data not needed will be deleted.
Your rights as a data subject
At any point whilst CPF Ltd is in possession of or processing your personal data, all data subjects have the following rights:
Right of access – you have the right to request a copy of the information that we hold about you.
Right of rectification – you have a right to correct data that we hold about you that is inaccurate or incomplete.
Right to be forgotten – in certain circumstances you can ask for the data we hold about you to be erased from our records.
Right to restriction of processing – where certain conditions apply you have a right to restrict the processing.
Right of portability – you have the right to have the data we hold about you transferred to another organisation.
Right to object – you have the right to object to certain types of processing such as direct marketing.
Right to object to automated processing, including profiling – you also have the right not to be subject to the legal effects of automated processing or profiling.

You can request the following information:
Contact details of the data protection officer, where applicable.
The purpose of the processing as well as the legal basis for processing.
If the processing is based on the legitimate interests of CPF Ltd or a third party such as one of its clients, information about those interests.
The categories of personal data collected, stored and processed.
Recipient(s) or categories of recipients that the data is/will be disclosed to.
How long the data will be stored.
Details of your rights to correct, erase, restrict or object to such processing.
Information about your right to withdraw consent at any time.
How to lodge a complaint with the supervisory authority (Data Protection Regulator).
Whether the provision of personal data is a statutory or contractual requirement, as well as whether you are obliged to provide the personal data and the possible consequences of failing to provide such data.
The source of personal data if it wasn’t collected directly from you.
To access what personal data is held, identification will be required
We will accept the following forms of ID when information on your personal data is requested: a copy of your national ID card, driving license, passport, birth certificate and a utility bill not older than three months. A minimum of one piece of photographic ID listed above and a supporting document is required. If CPF Ltd is dissatisfied with the quality, further information may be sought before personal data can be released.
All requests should be made to The Forest Hotel or by phoning 01564772120 or writing to us at the address further below.

Complaints
In the event that you wish to make a compliant about how your personal data is being processed by CPF Ltd or its partners, you have the right to complain to us. If you do not get a response within 30 days you can complain to the Data Protection Regulator.
The details for each of these contacts are:

The Forest Hotel, attention of Mrs Tracy Perkins
25 Station Approach
Dorridge
B93 8JA

Data Protection Regulator
Information Commissioner’s office
Wycliffe House,
Water Ln
Wilmslow
SK9 5AF

Tel: 0030 123 111